Company
Grupo Rialba
Identity and branding for La Ribera, an urban project designed to integrate the natural landscape with a layout conceived for social interaction. We developed a brand that reflects the essence of the development: modernity, spaciousness, and forward-looking vision. The identity balances simplicity and sophistication, featuring clean, contemporary typography that conveys elegance and coherence. The curved openings in the “A” letters introduce movement and fluidity, evoking proximity to the river and the dynamism of urban growth. The result is a modern, versatile, and distinctive identity that positions La Ribera as a symbol of real estate innovation and sustainable development in San Nicolás.
